CDP for B2B

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Definition

The CDP Institute defines a Customer Data Platform “as a marketer-managed system that creates a persistent, unified customer database that is accessible to other systems." This category includes CDPs that are specifically targeted to businesses marketing to other businesses. 

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Products

BlueVenn Marketing Platform
By BlueVenn
BlueVenn is a Customer Data Platform that enables you to create and execute flawless cross-sell and up-sell campaigns to increase customer lifetime value. Through the combination of a Single Customer View, analytics and customer journey automation, t...
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CaliberMind
By Calibermind
CaliberMind is an integrated customer database managed by marketing/ sales that unifies a company’s customer data from marketing, sales and service channels to enable customer modeling and drive acquisition, retention, up-sell and cross-sell. Unli...
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Leadspace
By Leadspace
Leadspace is a customer data platform for B2B marketers that provides all the insights they need to create effective campaigns and reach their customers, on a single platform. Leadspace gives B2B Sales and Marketing teams a single, complete source of...
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Xplorer
By 180byTwo
Xplorer is our exclusively originated offline deterministic B2B Firmographic and Technographic business file. We have contact level data on employees at over 33 Million businesses and 95 million professionals.
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Zylotech
By ZyloTech
Zylotech is a self-learning customer data platform that keeps your customer data live and enriched for 1:1 personalization, cross/up-selling and retention marketing. Powered by automated machine learning, the platform continuously unifies data, and e...
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About

CabinetM helps modern marketing and sales teams manage the technology they have and find the tools they need. The CabinetM marketing technology management platform enables full lifecycle support around technology discovery, qualification, implementation, and management. Marketing teams using CabinetM gain critical visibility and leverage to save time, money, drive revenue, and manage digital transformation. The company has built the industry’s most comprehensive database of over 15,000 marketing tools across 500+ categories, and currently has the largest set of marketing stack data as a result of hundreds of marketing stacks that have been built and are being managed on the platform.

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