Customer Analytics & Digital Intelligence

< Back to all Categories

Definition

Contribute to this definition

Subcategories

Products

Predictive analytics go beyond that of a basic profile. They are used to model your current database. This model determines how two or more groups of customers are similar or dissimilar. AccuData offers three levels of predictive analytics to best f...
  Compare
AccuModel is a Predictive Analytics and modeling software platform. Marketing professionals can "model" an existing company database in order to determine how two or more groups of customers are similar or dissimilar, and the analytics engine automat...
  Compare
Actionable Ecommerce Analytics provides detailed data analytics for the user’s ecommerce site. Equipped with tools to measure customer preference data, follow shopping session activity, generate insightful visual reports, and use ecommerce A/B testin...
  Compare
ActiveDEMAND is a fully integrated, web-based marketing automation platform for small to medium sized businesses. Packed with features for streamlined campaign management, campaign recipes and attribution reporting, ActiveDEMAND enables even a sole p...
  Compare
ActiveEdge is an intelligent decision support platform built on the Cognitive Agent Architecture (Cougaar)—an open source, distributed agent architecture. ActiveEdge provides all the power of Cougaar and includes key extensions to simplify applicatio...
  Compare
A predictive intelligence engine that analyzes, prioritizes, and scores prospecting lists ensuring your best leads are contacted first. Adaptilytics self-learns by analyzing more than 5 billion data points and further improves outbound prospecting re...
  Compare
The AdDaptive Intelligence Platform collects and analyzes actionable, live data to instinctively guide programmatic advertising, automating repetitive tasks, improving ROI and delivering handsfree results.
  Compare
By Adobe
Adobe Analytics provides a 360-degree customer view through real-time web and mobile analytics, advanced data visualization, powerful predictive models, and algorithmic cross-channel attribution. Adobe Analytics is a powerful solution for driving mor...
  Compare
By Adobe
Part of the Adobe Marketing Cloud, Dynamic Tag Management (DTM) lets marketers quickly and easily manage tags and provides innovative tools for collecting and distributing data across digital marketing systems. DTM also enables responsive delivery of...
  Compare
By Adobe
Launch, by Adobe makes tag management more open, and dynamic, enabling customers to build, extend and manage extensions within the Adobe Cloud Platform. With Adobe Cloud Platform Launch, marketers can define each data set and focus their marketing to...
  Compare
Finding more products...
Category experts