Predictive Analytics

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Definition

Predictive analytics uses business and customer intelligence to make predictions about customer behavior and future trends. Tools in this group include features with data mining, statistics, modeling, machine learning, and artificial intelligence.

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Products

Predictive analytics go beyond that of a basic profile. They are used to model your current database. This model determines how two or more groups of customers are similar or dissimilar. AccuData offers three levels of predictive analytics to best f...
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AccuModel is a Predictive Analytics and modeling software platform. Marketing professionals can "model" an existing company database in order to determine how two or more groups of customers are similar or dissimilar, and the analytics engine automat...
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ActiveEdge is an intelligent decision support platform built on the Cognitive Agent Architecture (Cougaar)—an open source, distributed agent architecture. ActiveEdge provides all the power of Cougaar and includes key extensions to simplify applicatio...
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A predictive intelligence engine that analyzes, prioritizes, and scores prospecting lists ensuring your best leads are contacted first. Adaptilytics self-learns by analyzing more than 5 billion data points and further improves outbound prospecting re...
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Alliant Campaign Intelligence is a predictive modeling solution that projects the performance of a campaign against the profit triggers that drive P&L.
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Alliant Engage is a solution for on-demand predictive data for improved lead conversion and lifetime value. On-demand data delivery from Alliant gives you exactly the insight you need to truly engage with your prospect and deliver precisely the right...
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The Amplero Intelligence Platform (AmpIP) is an advanced customer lifetime value solution purpose built to help B2C companies reach the right consumers at the right time on the devices and channels that will trigger more sales. AmpIP's proprietary ma...
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Amplitude is a mobile analytics engine that measures app conversion rates, identifies where users are dropping out of the conversion funnel, tracks how "sticky" the app is (how many users return over time). Behavioral cohorting defines a group of use...
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By Aviso
Aviso Insights offers a revenue intelligence platform designed to improve a user’s ability to exceed quarterly targets, make decisions with confidence, and drive results with more predictable outcomes. Crafted for medium and large enterprises, Aviso ...
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Now that you have a truly omnichannel guest context in each profile, maximize its value with predictive decisioning and data activation. Boxever™ Engage is a Predictive Personalization Engine that is constantly running, processing any event from any ...
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