Marketing Asset Management (Creative Production)

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Definition

Marketing resource management (MRM) systems promise to enhance marketers' ability to optimize planning, budgeting, collaboration, and asset creation. MRMs in this category assist with content production, and process workflows. 

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Products

AdBridge is a unified creative asset platform for buyers and sellers. It seamlessly connects the buy and sell side of the advertising ecosystem. AdBridge unifies linear and digital workflows together with industry leading, fully owned and operated T...
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By Adobe
Adobe Bridge CC gives you centralized access to all the files and assets you need for your creative projects. Organize personal and team assets, batch edit with ease, add watermarks, set centralized color preferences, and even upload your photos to A...
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The Brillio Digital Engineering Platform is a plug-n-play digital platform that helps organizations build digital solutions leveraging the best of breed digital architectures and technologies stack. Brillio's Digital Engineering Platform approach dec...
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Mediawide offers an end-to-end Creative Management Platform that allows brands to use contextual content while talking to their customers. This platform can be applied across media from print and web to direct personalized videos and enables brands, ...
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Explain Everything is the interactive whiteboard platform that enables teams to collaborate, share, and learn on an infinite canvas. Combine new and existing media, annotations, and text for an engaging, visual story. Record and capture everything on...
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By Lingo
Lingo is a tool for building and sharing digital asset libraries like style guides, UI component libraries and photo libraries. Teams use Lingo to establish a shared design language, which automates consistency and increases efficiency.
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Mtivity Catalog creates an easy to use online client storefront that facilitates global multi-site production and distribution workflows.
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Review Manager is a professional review and approval management tool. The Review Manager is the central collaborative coordination tool for production workflows. With its support you can organize the approval of marketing materials and documents seam...
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STREAM is Klopotek’s platform for user interaction across computers and portable devices. Focused on supporting key business processes in a smart and simple way, Klopotek STREAM provides an excellent user experience (UX). It is web-based and integrat...
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Tacton CoDesigner is a cloud tool that lets sales teams, designers, and engineers collaborate seamlessly on projects, driving innovation and keeping the focus firmly on the customer.
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