Marketing Asset Management (Creative Production)

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Definition

Marketing resource management (MRM) systems promise to enhance marketers' ability to optimize planning, budgeting, collaboration, and asset creation. MRMs in this category assist with content production, and process workflows. 

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Products

By Adobe
Adobe Bridge CC gives you centralized access to all the files and assets you need for your creative projects. Organize personal and team assets, batch edit with ease, add watermarks, set centralized color preferences, and even upload your photos to A...
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The Brillio Digital Engineering Platform is a plug-n-play digital platform that helps organizations build digital solutions leveraging the best of breed digital architectures and technologies stack. Brillio's Digital Engineering Platform approach dec...
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Curio is a discovery platform that connects on-premise and cloud storage locations, creating a single interface to find files regardless of type, size or location. Curio automates time-consuming file tagging and management processes, enabling users t...
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By Lingo
Lingo is a tool for building and sharing digital asset libraries like style guides, UI component libraries and photo libraries. Teams use Lingo to establish a shared design language, which automates consistency and increases efficiency.
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Mtivity Catalog creates an easy to use online client storefront that facilitates global multi-site production and distribution workflows.
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By Marvia
Orderpicker is a customized online store that companies can set up for easy replenishment of any kind of marketing materials, including those created with the Marvia Outliner tool.
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Ignite’s Trilogy SalesBUILDER provides unprecedented configuration software to give build-to-order and engineer-to-order businesses a competitive edge, setting the standard for configuration capability that no other software solution can approach. Sa...
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