Retail Marketing: Brick & Mortar

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Definition

Marketing Technology has changed, shopping, and tools in this category include a wide array of purpose-built in-store, online, mobile and video-based tools. Observation-based and data-driven tools include site selection, in-store shopper research, store layout design diagrammers, merchandising optimizers, mobile location analytics, catalog builders, payment processing systems, and software for managing promotions, coupons and customer loyalty programs. (See also Retail Marketing: eCommerce, Retail Marketing: Customer Engagement)

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Products

1Channel Field Force Management Solution helps sales organizations and retail stores plan, manage and measure the performance of all field sales, retail stores and marketing initiatives. Quick to install and deploy, the 1Channel provides dozens of to...
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Ability CCS is an end-to-end Enterprise Resource Management (ERP) platform for single-channel and multi-channel retailers. Ability CSS handles the entire lifecycle of your daily business operation, from supply chain management and inventory control t...
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By ADfits
The ADfits platform leverages gamification methods and social media to drive sales, engagement and loyalty in order to achieve measurably improved ROI.
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By AFS
AFS Bakers Dozen is a comprehensive ERP/Direct Store Delivery (DSD) application which is capable of configuring a solution for any and all bakery types, addressing specific business challenges such as Safe Quality Food (SQF) compliance, waste by fore...
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By AFS
AFS Direct Store Delivery (DSD) is a comprehensive software suite that enables superior results across critical business processes such as route creation/selling and loading/delivery, along with reconciliation of all route activities. Business proces...
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By AFS
Companies that deliver on paper are missing the key advantages of real-time communication and automation. With today’s strict standards for track and trace, extending the automated processes beyond the warehouse to the time of delivery is the next lo...
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By AFS
AFS ERP solution is an enterprise system that is specifically designed for the complexities that are unique for food and beverage distributors and processors, such as: Complex sales performance deals, Extensive bill back management to ensure money is...
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By AFS
Order management is critical to your entire sales organization, both internal and external. Providing users with customer and item specific details will empower them with knowledge that can generate lift for your sales metrics. The AFS Order Managem...
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By AFS
AFS Retail Execution is a mobile, flexible and robust software solution designed to support field sales and merchandising in the execution of tasks designed to deliver on both the Perfect Store as well as field efficiency. Field sales are empowered t...
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By AFS
AFS Sales Agency Management is a flexible, scalable sales management solution for small, mid-sized and national retail and foodservice sales agency organizations. It offers robust functionality covering all aspects of sales, pricing, promotions, invo...
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